3 September 2010

Cycle Chic Critical Style Mass in Mexico City


Finally. I got around to editing some footage from my Cycle Chic trip to Mexico City some months back. Here it is. The world's first Cycle Chic Critical Style Mass. Just a group of cool people on cool bicycles going for a bike ride through a cool city. No hardcore 'reclaim the streets' attitude accompanied by a Rage Against the Machine soundtrack. No geeky "bicycle enthusiasts" with outdated advocacy messages.

Just a cool bike ride. Winning hearts and minds with style and bicycles. Bicycle Advocacy 2.0, if you like.

Here is a post about this day and now the film is ready, above. What a city.

Check out the Mexico Cycle Chic tag here on the blog for more images.

4 comments:

Marcus said...

Really nice! All smiles where ever you look.

How was the (re-)actions of the surounding people?

Ride Naked said...

I nice ad for biomega!
Bucks keep geting in!
Good work man...

Anonymous said...

"No hardcore 'reclaim the streets' attitude accompanied by a Rage Against the Machine soundtrack. No geeky "bicycle enthusiasts" with outdated advocacy messages." <= Bravo for saying these loud and clear.

New, fresh and towards pleasnter life 'advocacy' : " Just a cool bike ride. Winning hearts and minds with style and bicycles."
Thank you.
Lem

Bicycle Pilot said...

This is more like it! I would say it is mis-titled though as this is nothing like a real critical mass as it has polite people and is in good taste which is not anywhere near the arrogant style of a CM. There was a Critical Mass ride here in Hollywood last Friday and it is a riot on wheels, a crime in progress and does nothing positive for the image of cycling and makes cyclists look like thugs and hooligans.
http://flyingbicyclesoverhollywood.blogspot.com/